Comparative/competitive advantage of McDonalds

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Getting acquainted with the topic strategic management. Make a research Provide your own discussion also thank you

1. What do you think is the comparative/competitive advantage of McDonalds corporation which makes it a leading fast food chain worldwide (use Harvard Referencing Style in proper citation and referencing)? Discuss.

2. Identify another international companies that has clear competitive advantage over others. Provide an example about its edge (use Harvard Referencing Style in proper citation and referencing).