American cultural values

According to your analysis of the ads, what do the advertisements suggest being required to have a good life? What specific American values and/ or desires is the company appealing to in their advertisements, and have their appeals changed over time? If not, why might they have stayed the same over time? If so, how might the changes reflect changes in American cultural values?
Organization:
This paper must include a full introduction paragraph that begins with a hook, introduces the topic (the company being analyzed), and the thesis and essay map. After the introduction, the paper must include multiple body paragraphs that follow the AXES; in each body paragraph, quotes (if the ads have words) and descriptions of the ads must be integrated to support the student’s claims. Each body paragraph should contain at least one quote or detailed description of the ads, and each must be cited! The paper must wrap up with a conclusion paragraph.

The best way to approach this paper’s organization is to explore the ads chronologically; this means you will likely have two to three body paragraphs on the old ads, followed by two to three body paragraphs on the new ads. Remember: compare the ads based on a shared theme to determine if the message has changed. Give equal attention to all four ads.