Aspects of consumer influences

/in /by

What are 3 of the most relevant aspects of consumer influences that are relevant when marketing Funko Pop!? Why the 3 influence is relevant?

Examples of what might be included:

  • Attitude
  • Perception
  • Learning/Memory/Consumer Information Processing
  • Motivation
  • Emotion
  • Personality
  • External Influences:
    • family
    • culture
    • social class
    • reference groups
    • situation
    • generation
    • any other external influences.