Entries by Daphne Hanson

Analyzing pigments of a green plant?

Please need help understanding these questions   1. In a paper chromatography lab, a student analyzed the pigments of a green plant. As well as using the pigment mixture of the green plant, the student used single known pigments for comparison. The student measured the distance between points 6 and 5 (the top edge of […]

BioPure is a small biopharmaceutical company

BioPure is a small biopharmaceutical company with $200 invested with the goal of creating a blood substitute designed to replace donated blood. The company’s goal was to create and sell a bovine based blood substitute to the human market. Along the way they also discovered that their product could also work in the veterinarian market […]

Internationalization strategies

Which internationalization strategies are contemporary style gins trying to pursue? Is the Gin Mare brand strategy aligned with or similar to that of other brands? Which other countries should Gin Mare enter? Could the US market be a good target? Why? Why not? Why do certain markets make poor targets?