Entries by Daphne Hanson

Describe the difference between dual process models of persuasion

Describe the difference between dual process models of persuasion. What is the elaboration likelihood model – describe both routes of persuasion. Give and clear and distinct example of a time you were persuaded to engage in a specific persuasive behavior (buying something, agreeing with someone, acting on a political agenda -these are just a few […]

Describe and define the mere exposure effect

Describe and define the mere exposure effect.  Include information about how, when, and why, it does and doesn’t work. Generate two examples – one where you feel that you came to like a person, object, or entity due to mere exposure, and the second, an example of something you dislike so strongly that no amount […]

The psychological concept of perceptual set

Discuss how the psychological concept of perceptual set might impact how an individual perceives the scenario below. Your older brother wants to make a chocolate dessert for your stepmother’s birthday, and you eagerly agree to help.  The recipe calls for unsweetened baker’s chocolate and you decide to trick your 5-year-old stepsister by offering her a […]