Business to business relationship

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1. Business to Business Buying depends on derived demand. Demand is driven by their customers who would be another business and the customers of the other business. How does Costco change demand in retail to affect the business to business relationship with their suppliers?

2. Describe Costco’s evaluation of their business to business suppliers by using an example from the video or your own research.

3. Give your opinion of Costco’s business to business relationships