Compare and contrast captive product pricing and optional product pricing, as well as provide concrete examples of both pricing models in action. Explain thoroughly

• Provide an introduction, body, example, and conclusion in answering the question
• explain thoroughly
• Provide reference at the end
• SEE COMMENTS FOR WORDINGS

Explain the difference between market-skimming pricing and market-penetration pricing when it comes to new product pricing. Give an example of a business that uses market-skimming and market-penetration pricing strategies and explain thoroughly these each

• Provide an introduction, body, example, and conclusion in answering the question
• explain thoroughly
• Provide reference in the end
• SEE COMMENTS FOR WORDINGS

What role does advertising have in influencing purchasing decisions? Explain thoroughly

• Provide an introduction, body, example and conclusion in answering the question
• explain thoroughly
• Provide reference in the end
• SEE COMMMENTS FOR WORDINGS

What are the critical digital and technical capabilities the company needs to consider in its pursuit of an omnichannel strategy?

Dave Smart is an entrepreneur starting his own business, offering consulting services in life coaching. Dave has looked up listings of other life coaches in his market, he has looked up the necessary training and regulations in regards to life coach work, and he has read books on the changing nature of work and life balance for his potential clients. While Dave has done a lot of work in preparing his business, which aspects of the CREST model has he neglected to investigate?