Define the concept of an attitude and explain why it is such an interest to social psychology

/in /by

Define the concept of an attitude and explain why it is such an interest to social psychology

Why is attitude important in social psychology?
Attitudes provide meaning (knowledge) for life. The knowledge function refers to our need for a world which is consistent and relatively stable. This allows us to predict what is likely to happen, and so gives us a sense of control. Attitudes can help us organize and structure our experience.