Social consequences of appearing deviant

Informational and Normative Influence

Informational influence is defined as “influence that produces conformity when a person believes others are correct in their judgments.” Normative influence is defined as “influence that produces conformity when a person fears the negative social consequences of appearing deviant.”

Distinguishing these two types of social influence is important for a better understanding of how and why conformity should be strong or weak in various situations.

Describe an incident in which you conformed to group norms due to normative influence and one in which you conformed to group norms due to informational influence.

Is informational influence more likely to occur with respect to facts and normative with respect to issues of preferences? Explain your position.