Describe the strategic communication plan
- Describe the strategic communication plan that should occur before and after the park reopens. Your responses should address the following (slides 4-8):
- Identify three key stakeholder groups from this list:
- Employees
- Customers
- Government agencies
- Communities
- Vendors
- Describe each stakeholder’s interests in the organization.
- Describe their communication needs.
- Identify the best mode for communicating with them based on their needs.
- Describe what impact reopening the park could have on each identified stakeholder (low, medium, or high). Why?
- Identify three key stakeholder groups from this list:
