Social mobilization
Social mobilization is also important from a global perspective. Consider the efforts to reduce the disease burden on impacted communities, including safe drinking water, malaria prevention, polio prevention, and local economic enterprises. Within this context, a social marketing and/or media and public education campaign may be developed to help support, highlight, and provide continued momentum toward the policy change objective. It may also encourage the sustainability of mobilization efforts, for example through a local coalition of concerned neighbors, community partners, and local businesses.
- How do partnerships encourage communities with significant disease burdens to take responsibility for a societal change?
- What are some effective strategies that community members can use to voice their issues and influence political leaders to be more responsive to community needs (e.g. forming a local coalition)?
- How would you balance respect for differences and ethical and faith beliefs with public health advocacy through strategic communications and adaptability?
