Explain how the systems theory of public relations can be used to coordinate the planning

Explain how the systems theory of public relations can be used to coordinate the planning and execution of the #FuelYourJourney campaign mentioned in the link above. Your answer should address the following:
• theoretically explain the systems theory
• identify some of the sub-systems within Bathu and Steers as organizations
• explain how various sub-systems within Bathu and Steers can be linked or
coordinated in planning and executing the campaign
DPR1503 OCT/NOV 2022
• Discussed the role of internal communication and linked the discussion with the information in the case study;
• Answer presented in essay format;
• Conclusion is
provided in a logical cohesive manner.
demonstrate minimal understanding;
• No reference is made to information in the case study;
• Answer is presented in essay format;
• The essay included a conclusion to restate the main argument or findings.
information in the case study;
• Answer presented in bulleted format;
• There is little to no attempt to include a relevant conclusion in the essay, or what is provided
is incoherent or incohesive and adds little to no value to the essay.

• explain how the public relations function can be used to link various sub-systems within the #FuelYourJourney campaign
• use information or practical examples provided in the link in explaining the application of the systems theory to the #FuelYourJourney campaign