Thinking in business and other settings
Design thinking in business and other settings supports the work of organizational
managers pursuing creative outcomes to solve problems. In this assignment you will
write a paper to explore a design thinking scenario to deepen your understanding of
design thinking as a tool supporting the process of resolving challenging organizational
issues.
Instructions:
• Review the following from the unit Readings and Resources:
o Chapter 1 of the e-book, Dispelling the Moses Myth.
o The table of contents and Chapter 1 of Solving Problems with Design
Thinking: Ten Stories of What Works.
• Select one of the 10 chapters from Solving Problems with Design Thinking: Ten
Stories of What Works.
• Summarize the scenario in the chapter you selected.
• Address the following:
o Part 1: What ways did the process described reflect the D4G design thinking
approach of four basic questions?
o Part 2: Address any two (2) of the following:
1. Evidence of a focus on discovery over solutions.
2. Evidence of how problem solving and solutions boundaries were
expanded.
3. Evidence of enthusiasm in engaging partners in the work efforts.
4. Evidence of commitment to real-world experiments rather than conducting
analysis and using historical data.
Requirements:
• APA formatted Word document.
• Length of a maximum of 3 pages, excluding title and reference pages.
BUS 505– Organizational Creativity
Solving Problems with Design Thinking
• At least one reference in addition to course resources.
Be sure to read the criteria by which your work will be evaluated before you write
and again after you write.
Evaluation Rubric for Unit 2 Assignment
CRITERIA Deficient Needs Improvement
Proficient Exemplary
(0-14 Points) (15-19 Points) (20-24 Points) (25 Points)
Presentation of Scenario
Presentation of the story lacks organization and focus needed to support analysis activity.
Presentation of the story lacks clarity and conciseness. Details or facts identifying organizational issue(s) are limited.
Presentation of the facts and details of the story selected and organizational issue(s) is provided, some details are extraneous.
Clear and concise summary of facts and details of the story selected and organizational issue(s).
(0-14 Points) (15-19 Points) (20-24 Points) (25 Points)
Analysis & application of principles of design thinking, Question 1
Paper fails to present relevant information that supports design principles applications; no response is apparent for either question.
Design thinking principles are noted but not applied or aligned with paper findings; response to one question is attempted, explanation is limited.
Design thinking principles are applied and aligned in support of paper findings; response to both questions is provided and appropriate.
Paper demonstrates application of design thinking principles including the D4G Tool; response to both questions is clear and convincing.
(0-14 Points) (15-19 Points) (20-24 Points) (25 Points)
Analysis & application of principles for design thinking, Question 2
Paper fails to present relevant information that supports design principles
Paper provides a response supporting application of design thinking principles providing
Paper provides an clear response supporting application of design thinking principles
Paper provides a clear and convincing application of design thinking principles
applications providing evidence for any of the four areas identified for a response
evidence for less than two of four areas identified for a response.
providing evidence for two of four areas identified for a response
providing evidence in three or four areas identified for a response
(0 points) (5 points)
Resources Only course resources referenced or no resources referenced.
n/a n/a At least one resource in addition to course resources.
Paper Length
More than 3 pages
n/a n/a No more than 3 pages
(0-8 points) (9-11 points) (12-14 points) (15 points)
Clear and Professional Writing and APA Format
Errors impede professional presentation; guidelines not followed.
Significant errors that do not impede professional presentation.
Few errors that do not impede professional presentation.
Writing and format is clear, professional, APA compliant, and error free.

