Role of the mission and vision statements influence
First, select one company from the list below and examine its mission, vision, or value statements as published directly on the company’s website.
- Starbucks Mission and Values Statements
- Toyota Mission and Vision Statements
- Facebook Mission and Core Values Statements
- Prudential Insurance Mission, Vision, and Core Values Statements
- Microsoft Mission Statement and Values
In your initial post, address the following:
- Briefly summarize the company’s mission, vision, or values statements. what do you think is the overarching purpose behind these statements?
- What are some specific ways a company could communicate its mission, vision, or values to both internal and external stakeholders? Explain and give examples.
- How do you think the role of the mission and vision statements influence and gain employee buy-in?