What does positioning mean?

/in /by

What does positioning mean?

In a world where consumers are overloaded with information, marketers face a set of daunting challenges. In your post, answer the following questions:

  1. How do marketers align the marketing mix to reach past all the influences on consumer behavior?
  2. How do they get consumers to consider purchasing their product?
  3. Are there some products you won’t buy because they are just not for you?